Ubitem: A Framework for Interactive Marketing in Location-Based Gaming Environment

Sang-Yeal Han, Moon Kyo Cho, Mun Kee Choi. Ubitem: A Framework for Interactive Marketing in Location-Based Gaming Environment. In 2005 International Conference on Mobile Business (ICMB 2005), 11-13 July 2005, Sydney, Australia. pages 103-108, IEEE Computer Society, 2005. [doi]

@inproceedings{HanCC05:1,
  title = {Ubitem: A Framework for Interactive Marketing in Location-Based Gaming Environment},
  author = {Sang-Yeal Han and Moon Kyo Cho and Mun Kee Choi},
  year = {2005},
  doi = {10.1109/ICMB.2005.108},
  url = {http://doi.ieeecomputersociety.org/10.1109/ICMB.2005.108},
  tags = {rule-based, meta-model, Meta-Environment, meta-objects},
  researchr = {https://researchr.org/publication/HanCC05%3A1},
  cites = {0},
  citedby = {0},
  pages = {103-108},
  booktitle = {2005 International Conference on Mobile Business (ICMB 2005), 11-13 July 2005, Sydney, Australia},
  publisher = {IEEE Computer Society},
  isbn = {0-7695-2367-6},
}