Affordable Uplift: Supervised Randomization in Controlled Experiments

Johannes Haupt, Daniel Jacob, Robin Marco Gubela, Stefan Lessmann. Affordable Uplift: Supervised Randomization in Controlled Experiments. In Helmut Krcmar, Jane Fedorowicz, Wai Fong Boh, Jan Marco Leimeister, Sunil Wattal, editors, Proceedings of the 40th International Conference on Information Systems, ICIS 2019, Munich, Germany, December 15-18, 2019. Association for Information Systems, 2019. [doi]

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