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Does BMI help business to succeed?

Marikka Heikkilä, Jukka Heikkilä, Harry Bowman, Olli I. Heimo. Does BMI help business to succeed?. In Andreja Pucihar, Mirjana Kljajic Borstnar, Roger W. H. Bons, Juergen Seitz, Helen Cripps, Doroteja Vidmar, editors, 32nd Bled eConference: Humanizing Technology for a Sustainable Society, Bled, Slovenia, June 16-19, 2019. pages 9, University of Maribor Press / Association for Information Systems, 2019. [doi]

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Marikka Heikkilä

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Jukka Heikkilä

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Harry Bowman

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Olli I. Heimo

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