The effects of R&D and advertising on firm value: an examination of manufacturing and nonmanufacturing firms

Yew Kee Ho, Hean Tat Keh, Jin Mei Ong. The effects of R&D and advertising on firm value: an examination of manufacturing and nonmanufacturing firms. IEEE Trans. Engineering Management, 52(1):3-14, 2005. [doi]

@article{HoKO05,
  title = {The effects of R&D and advertising on firm value: an examination of manufacturing and nonmanufacturing firms},
  author = {Yew Kee Ho and Hean Tat Keh and Jin Mei Ong},
  year = {2005},
  doi = {10.1109/TEM.2004.839943},
  url = {http://dx.doi.org/10.1109/TEM.2004.839943},
  researchr = {https://researchr.org/publication/HoKO05},
  cites = {0},
  citedby = {0},
  journal = {IEEE Trans. Engineering Management},
  volume = {52},
  number = {1},
  pages = {3-14},
}