Research on the Influencing Factors of Female Mobile Games Loyalty Based on ACSI Model

Liting Hu, Ying Zhan. Research on the Influencing Factors of Female Mobile Games Loyalty Based on ACSI Model. In Alfonso Farina, Desineni Subbaram Naidu, Otilia Manta, Roberto Sabatini, editors, ICIIP 2021: 2021 6th International Conference on Intelligent Information Processing, Bucharest, Romania, July 29-31, 2021. pages 16-26, ACM, 2021. [doi]

Authors

Liting Hu

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Ying Zhan

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