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Exploring Adoption Intention towards Recommendation Agents and unplanned Purchase Behaviour: Involvement and Information Cascades as moderators

Li-Ting Huang. Exploring Adoption Intention towards Recommendation Agents and unplanned Purchase Behaviour: Involvement and Information Cascades as moderators. In Keng Siau, Qing Li, Xunhua Guo, editors, 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, June 24-28, 2014. pages 300, 2014. [doi]

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Li-Ting Huang

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