Tingliang Huang, Chao Liang, Jingqi Wang. The Value of "Bespoke": Demand Learning, Preference Learning, and Customer Behavior. Management Science, 64(7):3129-3145, 2018. [doi]
@article{HuangLW18-2, title = {The Value of "Bespoke": Demand Learning, Preference Learning, and Customer Behavior}, author = {Tingliang Huang and Chao Liang and Jingqi Wang}, year = {2018}, doi = {10.1287/mnsc.2017.2771}, url = {https://doi.org/10.1287/mnsc.2017.2771}, researchr = {https://researchr.org/publication/HuangLW18-2}, cites = {0}, citedby = {0}, journal = {Management Science}, volume = {64}, number = {7}, pages = {3129-3145}, }