Strategic Implications of Hybrid Channel Distribution in a Competitive Market

Wendy Hui. Strategic Implications of Hybrid Channel Distribution in a Competitive Market. In 10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004. pages 298, Association for Information Systems, 2004. [doi]

@inproceedings{Hui04-0,
  title = {Strategic Implications of Hybrid Channel Distribution in a Competitive Market},
  author = {Wendy Hui},
  year = {2004},
  url = {http://aisel.aisnet.org/amcis2004/298},
  researchr = {https://researchr.org/publication/Hui04-0},
  cites = {0},
  citedby = {0},
  pages = {298},
  booktitle = {10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004},
  publisher = {Association for Information Systems},
}