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Effects of Website Interactivity on Online Retail Shopping Behavior

Hafizul Islam. Effects of Website Interactivity on Online Retail Shopping Behavior. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 362, Association for Information Systems, 2009. [doi]

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