Why should Incumbent Firms jump on the Start-up Bandwagon in the Digital Era? - A Qualitative Study

Nihal Islam, Peter Buxmann, Nicole Eling. Why should Incumbent Firms jump on the Start-up Bandwagon in the Digital Era? - A Qualitative Study. In Jan Marco Leimeister, Walter Brenner, editors, Towards Thought Leadership in Digital Transformation: 13. Internationale Tagung Wirtschaftsinformatik, WI 2017, St.Gallen, Switzerland, February 12-15, 2017. 2017. [doi]

Authors

Nihal Islam

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Peter Buxmann

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Nicole Eling

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