Major-league SEMAT: why should an executive care?

Ivar Jacobson, Pan Wei Ng, Ian Spence, Paul McMahon. Major-league SEMAT: why should an executive care?. Communications of the ACM, 57(4):44-50, 2014. [doi]

@article{JacobsonNSM14,
  title = {Major-league SEMAT: why should an executive care?},
  author = {Ivar Jacobson and Pan Wei Ng and Ian Spence and Paul McMahon},
  year = {2014},
  doi = {10.1145/2580712},
  url = {http://doi.acm.org/10.1145/2580712},
  researchr = {https://researchr.org/publication/JacobsonNSM14},
  cites = {0},
  citedby = {0},
  journal = {Communications of the ACM},
  volume = {57},
  number = {4},
  pages = {44-50},
}