Amir Ahmadi-Javid, Pooya Hoseinpour. A Game-Theoretic Analysis for Coordinating Cooperative Advertising in a Supply Chain. J. Optimization Theory and Applications, 149(1):138-150, 2011. [doi]
@article{JavidH11,
title = {A Game-Theoretic Analysis for Coordinating Cooperative Advertising in a Supply Chain},
author = {Amir Ahmadi-Javid and Pooya Hoseinpour},
year = {2011},
doi = {10.1007/s10957-010-9778-y},
url = {http://dx.doi.org/10.1007/s10957-010-9778-y},
researchr = {https://researchr.org/publication/JavidH11},
cites = {0},
citedby = {0},
journal = {J. Optimization Theory and Applications},
volume = {149},
number = {1},
pages = {138-150},
}