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Opportunities and Challenges of Hotel Marketing Under the Background of Big Data

Jingfeng Jiang, Ziwei Yu. Opportunities and Challenges of Hotel Marketing Under the Background of Big Data. In Jemal H. Abawajy, Zheng Xu, Mohammed Atiquzzaman, Xiaolu Zhang, editors, 2021 International Conference on Applications and Techniques in Cyber Intelligence - Applications and Techniques in Cyber Intelligence (ATCI 2021) Volume 1, Fuyang, China, 9-21 June, 2021. Volume 1398 of Advances in Intelligent Systems and Computing, pages 128-133, Springer, 2021. [doi]

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Jingfeng Jiang

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Ziwei Yu

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