Adaptive RiskAware Bidding with Budget Constraint in Display Advertising

Zhimeng Jiang, Kaixiong Zhou, Mi Zhang, Rui Chen 0012, Xia Hu, Soo Hyun Choi. Adaptive RiskAware Bidding with Budget Constraint in Display Advertising. SIGKDD Explorations, 25(1):73-82, 2023. [doi]

@article{JiangZZ0HC23,
  title = {Adaptive RiskAware Bidding with Budget Constraint in Display Advertising},
  author = {Zhimeng Jiang and Kaixiong Zhou and Mi Zhang and Rui Chen 0012 and Xia Hu and Soo Hyun Choi},
  year = {2023},
  doi = {10.1145/3606274.3606281},
  url = {https://doi.org/10.1145/3606274.3606281},
  researchr = {https://researchr.org/publication/JiangZZ0HC23},
  cites = {0},
  citedby = {0},
  journal = {SIGKDD Explorations},
  volume = {25},
  number = {1},
  pages = {73-82},
}