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A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products

Jia Jin, Chenchen Lin, Fenghua Wang, Ting Xu, Wuke Zhang. A study of cognitive effort involved in the framing effect of summary descriptions of online product reviews for search vs. experience products. Electronic Commerce Research, 23(2):785-806, June 2023. [doi]

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Jia Jin

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Chenchen Lin

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Fenghua Wang

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Ting Xu

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Wuke Zhang

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