The Impact of Intra-Transaction Communication on Customer Purchase Behaviour in E-Commerce Context

Lele Kang, Chuan-Hoo Tan, J. Leon Zhao. The Impact of Intra-Transaction Communication on Customer Purchase Behaviour in E-Commerce Context. In Australasian Conference on Information Systems, ACIS 2013, Melbourne, VIC, Australia, 4-6 December 2013. pages 74, 2013. [doi]

Authors

Lele Kang

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Chuan-Hoo Tan

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J. Leon Zhao

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