Atreyi Kankanhalli, Mahdieh Taher, Huseyin Cavusoglu, Seung-Hyun Kim. Gamification: A New Paradigm for Online User Engagement. In Proceedings of the International Conference on Information Systems, ICIS 2012, Orlando, Florida, USA, December 16-19, 2012. Association for Information Systems, 2012. [doi]
@inproceedings{KankanhalliTCK12,
title = {Gamification: A New Paradigm for Online User Engagement},
author = {Atreyi Kankanhalli and Mahdieh Taher and Huseyin Cavusoglu and Seung-Hyun Kim},
year = {2012},
url = {http://aisel.aisnet.org/icis2012/proceedings/ResearchInProgress/7},
researchr = {https://researchr.org/publication/KankanhalliTCK12},
cites = {0},
citedby = {0},
booktitle = {Proceedings of the International Conference on Information Systems, ICIS 2012, Orlando, Florida, USA, December 16-19, 2012},
publisher = {Association for Information Systems},
}