Nash Bargaining Based Ad Networks for Sponsored Search Auctions - researchr publication authors

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Ramakrishnan Kannan, Dinesh Garg, Karthik Subbian, Y. Narahari. Nash Bargaining Based Ad Networks for Sponsored Search Auctions. In Birgit Hofreiter, Hannes Werthner, editors, 2009 IEEE Conference on Commerce and Enterprise Computing, CEC 2009, Vienna, Austria, July 20-23, 2009. pages 170-175, IEEE Computer Society, 2009. [doi]

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