The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers

Salma Karray, Guiomar Martín-Herrán. The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers. ITOR, 31(1):568-615, January 2024. [doi]

Authors

Salma Karray

This author has not been identified. Look up 'Salma Karray' in Google

Guiomar Martín-Herrán

This author has not been identified. Look up 'Guiomar Martín-Herrán' in Google