Tolga Kaya. Monitoring Brand Performance Based on Household Panel Indicators Using a Fuzzy Rank-based Oreste Methodology. Multiple-Valued Logic and Soft Computing, 31(5-6):443-467, 2018. [doi]
@article{Kaya18a,
title = {Monitoring Brand Performance Based on Household Panel Indicators Using a Fuzzy Rank-based Oreste Methodology},
author = {Tolga Kaya},
year = {2018},
url = {https://www.oldcitypublishing.com/journals/mvlsc-home/mvlsc-issue-contents/mvlsc-volume-31-number-5-6-2018/mvlsc-31-5-6-p-443-467/},
researchr = {https://researchr.org/publication/Kaya18a},
cites = {0},
citedby = {0},
journal = {Multiple-Valued Logic and Soft Computing},
volume = {31},
number = {5-6},
pages = {443-467},
}