She? The Role of Perceived Agent Gender in Social Media Customer Service

Junyuan Ke, Yang Gao, Shujing Sun, Huaxia Rui. She? The Role of Perceived Agent Gender in Social Media Customer Service. In Tung X. Bui, editor, 57th Hawaii International Conference on System Sciences, HICSS 2024, Hilton Hawaiian Village Waikiki Beach Resort, Hawaii, USA, January 3-6, 2024. pages 1796-1805, ScholarSpace, 2024. [doi]

Authors

Junyuan Ke

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Yang Gao

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Shujing Sun

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Huaxia Rui

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