Air Canada s customer-centric model: a-la-carte pricing and technological transformation

Patrick Khoury, Nelson F. Granados. Air Canada s customer-centric model: a-la-carte pricing and technological transformation. In Maria L. Gini, Robert J. Kauffman, Donna Sarppo, Chrysanthos Dellarocas, Frank Dignum, editors, Proceedings of the 9th International Conference on Electronic Commerce: The Wireless World of Electronic Commerce, 2007, University of Minnesota, Minneapolis, MN, USA, August 19-22, 2007. Volume 258 of ACM International Conference Proceeding Series, pages 265-266, ACM, 2007. [doi]

Authors

Patrick Khoury

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Nelson F. Granados

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