Hee-Woong Kim, Sumeet Gupta. A comparison of purchase decision calculus between potential and repeat customers of an online store. Decision Support Systems, 47(4):477-487, 2009. [doi]
@article{KimG09-2,
title = {A comparison of purchase decision calculus between potential and repeat customers of an online store},
author = {Hee-Woong Kim and Sumeet Gupta},
year = {2009},
doi = {10.1016/j.dss.2009.04.014},
url = {http://dx.doi.org/10.1016/j.dss.2009.04.014},
researchr = {https://researchr.org/publication/KimG09-2},
cites = {0},
citedby = {0},
journal = {Decision Support Systems},
volume = {47},
number = {4},
pages = {477-487},
}