Pay-What-You-Want Pricing in the Digital Product Marketplace: A Feasible Alternative to Piracy Prevention?

Byung Cho Kim, So-Eun Park, Detmar W. Straub. Pay-What-You-Want Pricing in the Digital Product Marketplace: A Feasible Alternative to Piracy Prevention?. Information Systems Research, 33(3):784-793, 2022. [doi]

Authors

Byung Cho Kim

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So-Eun Park

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Detmar W. Straub

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