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Social Networks and Societal Strategic Orientation in the Hotel Sector: Netnographic Study

Hasna Koubaa, Rim Jallouli. Social Networks and Societal Strategic Orientation in the Hotel Sector: Netnographic Study. In Rim Jallouli, Mohamed Anis Bach Tobji, Deny Bélisle, Sehl Mellouli, Farid Abdallah, Ibrahim Osman, editors, Digital Economy. Emerging Technologies and Business Innovation - 4th International Conference, ICDEc 2019, Beirut, Lebanon, April 15-18, 2019, Proceedings. Volume 358 of Lecture Notes in Business Information Processing, pages 87-109, Springer, 2019. [doi]

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Hasna Koubaa

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Rim Jallouli

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