An e-customer behavior model with online analytical mining for internet marketing planning

Irene S. Y. Kwan, Joseph Fong, H. K. Wong. An e-customer behavior model with online analytical mining for internet marketing planning. Decision Support Systems, 41(1):189-204, 2005. [doi]

@article{KwanFW05,
  title = {An e-customer behavior model with online analytical mining for internet marketing planning},
  author = {Irene S. Y. Kwan and Joseph Fong and H. K. Wong},
  year = {2005},
  doi = {10.1016/j.dss.2004.11.012},
  url = {http://dx.doi.org/10.1016/j.dss.2004.11.012},
  tags = {e-science},
  researchr = {https://researchr.org/publication/KwanFW05},
  cites = {0},
  citedby = {0},
  journal = {Decision Support Systems},
  volume = {41},
  number = {1},
  pages = {189-204},
}