Customer relationship mining system for effective strategies formulation

Cathy H. Y. Lam, George T. S. Ho, C. H. Wu, K. L. Choy. Customer relationship mining system for effective strategies formulation. Industrial Management and Data Systems, 114(5):711-733, 2014. [doi]

@article{LamHWC14,
  title = {Customer relationship mining system for effective strategies formulation},
  author = {Cathy H. Y. Lam and George T. S. Ho and C. H. Wu and K. L. Choy},
  year = {2014},
  doi = {10.1108/IMDS-08-2013-0329},
  url = {http://dx.doi.org/10.1108/IMDS-08-2013-0329},
  researchr = {https://researchr.org/publication/LamHWC14},
  cites = {0},
  citedby = {0},
  journal = {Industrial Management and Data Systems},
  volume = {114},
  number = {5},
  pages = {711-733},
}