An empirical study on quality uncertainty of products and social commerce

KyungHee Lee, Byungtae Lee. An empirical study on quality uncertainty of products and social commerce. In Proceedings of the 13th International Conference on Electronic Commerce, ICEC 2011, Liverpool, United Kingdom, August 3-5, 2011. ACM, 2011. [doi]

Authors

KyungHee Lee

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Byungtae Lee

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