Utilitarian vs. hedonic robots: role of parasocial tendency and anthropomorphism in shaping user attitudes

Namseok Lee, Hochul Shin, S. Shyam Sundar. Utilitarian vs. hedonic robots: role of parasocial tendency and anthropomorphism in shaping user attitudes. In Aude Billard, Peter H. Kahn Jr., Julie A. Adams, J. Gregory Trafton, editors, Proceedings of the 6th International Conference on Human Robot Interaction, HRI 2011, Lausanne, Switzerland, March 6-9, 2011. pages 183-184, ACM, 2011. [doi]

Authors

Namseok Lee

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Hochul Shin

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S. Shyam Sundar

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