Joshua Lewis, Daniel C. Feiler, Ron Adner. The Worst-First Heuristic: How Decision Makers Manage Conjunctive Risk. Management Science, 69(3):1575-1596, March 2023. [doi]
@article{LewisFA23,
title = {The Worst-First Heuristic: How Decision Makers Manage Conjunctive Risk},
author = {Joshua Lewis and Daniel C. Feiler and Ron Adner},
year = {2023},
month = {March},
doi = {10.1287/mnsc.2022.4411},
url = {https://doi.org/10.1287/mnsc.2022.4411},
researchr = {https://researchr.org/publication/LewisFA23},
cites = {0},
citedby = {0},
journal = {Management Science},
volume = {69},
number = {3},
pages = {1575-1596},
}