The effects of the fuzzy front end and cross-functional interfaces in the NPD process

Lingjia Li, Jing Dai, Bin Guo 0009, Yongyi Shou. The effects of the fuzzy front end and cross-functional interfaces in the NPD process. Industrial Management and Data Systems, 123(6):1736-1767, 2023. [doi]

Authors

Lingjia Li

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Jing Dai

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Bin Guo 0009

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Yongyi Shou

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