How Do Recommender Systems Lead to Consumer Purchases? A Causal Mediation Analysis of a Field Experiment

Xitong Li, Jörn Grahl, Oliver Hinz. How Do Recommender Systems Lead to Consumer Purchases? A Causal Mediation Analysis of a Field Experiment. Information Systems Research, 33(2):620-637, 2022. [doi]

Authors

Xitong Li

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Jörn Grahl

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Oliver Hinz

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