Driving factors analysis model of social e-commerce platform users' shopping intention based on regression analysis method

Jiangdai Li, Changyi Jin, Jing Zeng. Driving factors analysis model of social e-commerce platform users' shopping intention based on regression analysis method. IJNVO, 29(3/4):400-418, 2023. [doi]

Authors

Jiangdai Li

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Changyi Jin

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Jing Zeng

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