On sales effort and pricing decisions under alternative risk criteria

Xiang Li 0044, Xiangtong Qi, Yongjian Li. On sales effort and pricing decisions under alternative risk criteria. European Journal of Operational Research, 293(2):603-614, 2021. [doi]

@article{LiQL21-0,
  title = {On sales effort and pricing decisions under alternative risk criteria},
  author = {Xiang Li 0044 and Xiangtong Qi and Yongjian Li},
  year = {2021},
  doi = {10.1016/j.ejor.2020.12.025},
  url = {https://doi.org/10.1016/j.ejor.2020.12.025},
  researchr = {https://researchr.org/publication/LiQL21-0},
  cites = {0},
  citedby = {0},
  journal = {European Journal of Operational Research},
  volume = {293},
  number = {2},
  pages = {603-614},
}