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Now or Never? Optimal Introduction Timing for a Product Line Extension with Operational Cost Considerations

Shan Li, Zuo-Jun Max Shen. Now or Never? Optimal Introduction Timing for a Product Line Extension with Operational Cost Considerations. In Begoña Vitoriano, Fernando Valente, editors, ICORES 2013 - Proceedings of the 2nd International Conference on Operations Research and Enterprise Systems, Barcelona, Spain, 16-18 February, 2013. pages 60-65, SciTePress, 2013.

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Shan Li

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Zuo-Jun Max Shen

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