Hongxiu Li, Reima Suomi. Understanding the WOM behaviour of e-service users: an empirical study in online travel services. IJNVO, 16(3):221-235, 2016. [doi]
@article{LiS16-25,
title = {Understanding the WOM behaviour of e-service users: an empirical study in online travel services},
author = {Hongxiu Li and Reima Suomi},
year = {2016},
doi = {10.1504/IJNVO.2016.079177},
url = {http://dx.doi.org/10.1504/IJNVO.2016.079177},
researchr = {https://researchr.org/publication/LiS16-25},
cites = {0},
citedby = {0},
journal = {IJNVO},
volume = {16},
number = {3},
pages = {221-235},
}