Enhancing geotargeting with temporal targeting, behavioral targeting and promotion for comprehensive contextual targeting

Shaohua Lian, Tingting Cha, Yunjie Xu. Enhancing geotargeting with temporal targeting, behavioral targeting and promotion for comprehensive contextual targeting. Decision Support Systems, 117:28-37, 2019. [doi]

Authors

Shaohua Lian

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Tingting Cha

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Yunjie Xu

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