Toward a conceptual framework for social media adoption by non-urban communities for non-profit activities: Insights from an integration of grand theories of technology acceptance

Weng Marc Lim, Ai Ling Lim, Cynthia Su Chen Phang. Toward a conceptual framework for social media adoption by non-urban communities for non-profit activities: Insights from an integration of grand theories of technology acceptance. Australasian J. of Inf. Systems, 23, 2019. [doi]

Authors

Weng Marc Lim

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Ai Ling Lim

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Cynthia Su Chen Phang

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