Jun Liu, Zhao Du. Augmented Reality and Marketing: A Systematic Review. In The 20th Wuhan International Conference on E-Business, WHICEB 2021, Wuhan, China, 28-30 May 2021. pages 25, Association for Information Systems, 2021. [doi]
@inproceedings{LiuD21-33,
title = {Augmented Reality and Marketing: A Systematic Review},
author = {Jun Liu and Zhao Du},
year = {2021},
url = {https://aisel.aisnet.org/whiceb2021/25},
researchr = {https://researchr.org/publication/LiuD21-33},
cites = {0},
citedby = {0},
pages = {25},
booktitle = {The 20th Wuhan International Conference on E-Business, WHICEB 2021, Wuhan, China, 28-30 May 2021},
publisher = {Association for Information Systems},
}