Advertising and quality improving strategies in a supply chain when facing potential crises

Lijue Lu, Jorge Navas 0001. Advertising and quality improving strategies in a supply chain when facing potential crises. European Journal of Operational Research, 288(3):839-851, 2021. [doi]

@article{LuN21,
  title = {Advertising and quality improving strategies in a supply chain when facing potential crises},
  author = {Lijue Lu and Jorge Navas 0001},
  year = {2021},
  doi = {10.1016/j.ejor.2020.06.026},
  url = {https://doi.org/10.1016/j.ejor.2020.06.026},
  researchr = {https://researchr.org/publication/LuN21},
  cites = {0},
  citedby = {0},
  journal = {European Journal of Operational Research},
  volume = {288},
  number = {3},
  pages = {839-851},
}