The Effects of Featuring Product Sampling Reviews on E-Tailer Websites

Xianghua Lu, Chee Wei Phang, Sulin Ba, Xinlin Yao. The Effects of Featuring Product Sampling Reviews on E-Tailer Websites. J. AIS, 25(3):6, 2024. [doi]

@article{LuPBY24,
  title = {The Effects of Featuring Product Sampling Reviews on E-Tailer Websites},
  author = {Xianghua Lu and Chee Wei Phang and Sulin Ba and Xinlin Yao},
  year = {2024},
  url = {https://aisel.aisnet.org/jais/vol25/iss3/6},
  researchr = {https://researchr.org/publication/LuPBY24},
  cites = {0},
  citedby = {0},
  journal = {J. AIS},
  volume = {25},
  number = {3},
  pages = {6},
}