Influence of electronic word of mouth on purchase intention of mobile phones through information quality: empirical evidence from Pakistan

Abdul Majeed, Samr Rahi, Shrafat Ali Sair, Abdul Hafaz Ngah. Influence of electronic word of mouth on purchase intention of mobile phones through information quality: empirical evidence from Pakistan. IJBIS, 43(2):164-185, 2023. [doi]

Authors

Abdul Majeed

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Samr Rahi

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Shrafat Ali Sair

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Abdul Hafaz Ngah

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