Ross A. Malaga. Worst practices in search engine optimization. Communications of the ACM, 51(12):147-150, 2008. [doi]
@article{Malaga08, title = {Worst practices in search engine optimization}, author = {Ross A. Malaga}, year = {2008}, doi = {10.1145/1409360.1409388}, url = {http://doi.acm.org/10.1145/1409360.1409388}, tags = {optimization, search}, researchr = {https://researchr.org/publication/Malaga08}, cites = {0}, citedby = {0}, journal = {Communications of the ACM}, volume = {51}, number = {12}, pages = {147-150}, }