Estimating Substitution and Basket Effects in Retail Stores: Implications for Assortment Planning

Vidya Mani, Douglas J. Thomas, Saurabh Bansal. Estimating Substitution and Basket Effects in Retail Stores: Implications for Assortment Planning. Management Science, 68(7):5002-5024, 2022. [doi]

@article{ManiTB22,
  title = {Estimating Substitution and Basket Effects in Retail Stores: Implications for Assortment Planning},
  author = {Vidya Mani and Douglas J. Thomas and Saurabh Bansal},
  year = {2022},
  doi = {10.1287/mnsc.2021.4128},
  url = {https://doi.org/10.1287/mnsc.2021.4128},
  researchr = {https://researchr.org/publication/ManiTB22},
  cites = {0},
  citedby = {0},
  journal = {Management Science},
  volume = {68},
  number = {7},
  pages = {5002-5024},
}