Investigating the Drivers of the Continuous Use of Social Virtual Worlds

Matti Mäntymäki, Jani Merikivi. Investigating the Drivers of the Continuous Use of Social Virtual Worlds. In 43rd Hawaii International International Conference on Systems Science (HICSS-43 2010), Proceedings, 5-8 January 2010, Koloa, Kauai, HI, USA. pages 1-10, IEEE Computer Society, 2010. [doi]

Authors

Matti Mäntymäki

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Jani Merikivi

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