How to Increase Share of Product-Related Services in Revenue? Strategy Towards Servitization

Ugljesa Marjanovic, Bojan Lalic, Vidosav Majstorovic, Nenad Medic, Jasna Prester, Iztok Palcic. How to Increase Share of Product-Related Services in Revenue? Strategy Towards Servitization. In Ilkyeong Moon, Gyu M. Lee, Jinwoo Park, Dimitris Kiritsis, Gregor von Cieminski, editors, Advances in Production Management Systems. Smart Manufacturing for Industry 4.0 - IFIP WG 5.7 International Conference, APMS 2018, Seoul, Korea, August 26-30, 2018, Proceedings, Part II. Volume 536 of IFIP Advances in Information and Communication Technology, pages 57-64, Springer, 2018. [doi]

@inproceedings{MarjanovicLMMPP18,
  title = {How to Increase Share of Product-Related Services in Revenue? Strategy Towards Servitization},
  author = {Ugljesa Marjanovic and Bojan Lalic and Vidosav Majstorovic and Nenad Medic and Jasna Prester and Iztok Palcic},
  year = {2018},
  doi = {10.1007/978-3-319-99707-0_8},
  url = {https://doi.org/10.1007/978-3-319-99707-0_8},
  researchr = {https://researchr.org/publication/MarjanovicLMMPP18},
  cites = {0},
  citedby = {0},
  pages = {57-64},
  booktitle = {Advances in Production Management Systems. Smart Manufacturing for Industry 4.0 - IFIP WG 5.7 International Conference, APMS 2018, Seoul, Korea, August 26-30, 2018, Proceedings, Part II},
  editor = {Ilkyeong Moon and Gyu M. Lee and Jinwoo Park and Dimitris Kiritsis and Gregor von Cieminski},
  volume = {536},
  series = {IFIP Advances in Information and Communication Technology},
  publisher = {Springer},
  isbn = {978-3-319-99707-0},
}