Anders Mårtensson. Strategic Alignment: What Is Really Being Aligned?. In 10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004. pages 473, Association for Information Systems, 2004. [doi]
@inproceedings{Martensson04-0,
title = {Strategic Alignment: What Is Really Being Aligned?},
author = {Anders Mårtensson},
year = {2004},
url = {http://aisel.aisnet.org/amcis2004/473},
researchr = {https://researchr.org/publication/Martensson04-0},
cites = {0},
citedby = {0},
pages = {473},
booktitle = {10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004},
publisher = {Association for Information Systems},
}