Sonia San MartÃn, Carmen Camarero. How perceived risk affects online buying. Online Information Review, 33(4):629-654, 2009. [doi]
@article{MartinC09-1,
title = {How perceived risk affects online buying},
author = {Sonia San MartÃn and Carmen Camarero},
year = {2009},
doi = {10.1108/14684520910985657},
url = {http://dx.doi.org/10.1108/14684520910985657},
researchr = {https://researchr.org/publication/MartinC09-1},
cites = {0},
citedby = {0},
journal = {Online Information Review},
volume = {33},
number = {4},
pages = {629-654},
}