Francisco J. Martínez-López, Cintia Pla-García, Juan Carlos Gázquez-Abad, Inma Rodríguez-Ardura. Utilitarian motivations in online consumption: Dimensional structure and scales. Electronic Commerce Research and Applications, 13(3):188-204, 2014. [doi]
@article{Martinez-LopezPGR14, title = {Utilitarian motivations in online consumption: Dimensional structure and scales}, author = {Francisco J. Martínez-López and Cintia Pla-García and Juan Carlos Gázquez-Abad and Inma Rodríguez-Ardura}, year = {2014}, doi = {10.1016/j.elerap.2014.02.002}, url = {http://dx.doi.org/10.1016/j.elerap.2014.02.002}, researchr = {https://researchr.org/publication/Martinez-LopezPGR14}, cites = {0}, citedby = {0}, journal = {Electronic Commerce Research and Applications}, volume = {13}, number = {3}, pages = {188-204}, }