Peer Influence and Homophily in the Diffusion of the iPhone 3G in a Very Large Social Network

Miguel Godinho de Matos, Pedro A. Ferreira, David Krackhardt. Peer Influence and Homophily in the Diffusion of the iPhone 3G in a Very Large Social Network. In 2012 International Conference on Privacy, Security, Risk and Trust, PASSAT 2012, and 2012 International Confernece on Social Computing, SocialCom 2012, Amsterdam, Netherlands, September 3-5, 2012. pages 134-143, IEEE, 2012. [doi]

Authors

Miguel Godinho de Matos

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Pedro A. Ferreira

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David Krackhardt

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